Over the last many years we have collected thousands of true stories from our members
trying to understand what is holding us back or stopping us for being truly happy. Most of all stories including our own stories are about struggling with feelings of guilt.
We want to break free from the culture that makes women feel guilty and make women feel that they have to apologise for almost everything. We want women to pursue happiness and understand that they have absolutely nothing too apologise for. We are done saying sorry. Nobody should feel like they have to apologise – especially not for focusing on what makes them happy.
It’s time to stop the guilt. It is time to say goodbye to the pleaser.
It is time to feel happy. It is time to be ‘sorry, not sorry’.